CEO & Co-Founder Prior to System1, Michael was President/COO of Demand Media (NYSE: DMD), which he joined when Demand acquired his data company, Hotkeys. Michael has served on the Boards of leading digital marketing companies Dynata, Data Axle & Nutrisystem. Along with System1’s Co-Founder Chuck Ursini, Michael is the EY National Entrepreneur of the Year for Media, Entertainment & Communications. Michael is an avid surfer & mediocre karaoke performer, and he and his wife have two awesome children. System1 is an Industry-leading omnichannel digital marketing platform, powered by Machine Learning and AI, that monetizes internet traffic by putting the right ads in front of the right people at the right time. Our Responsive Acquisition Marketing Platform (RAMP) Closed-loop digital customer acquisition platform Using our proprietary algorithms, intent data and auctioning technology, RAMP enables customer acquisition at scale. Operating across 100s of advertiser verticals, from travel to finance to health Monetization agnostic Integrates directly with every major digital ad network and monetization channel including search, display, video, commerce, lead generation & subscription The right consumers...

Matches consumer demand with the appropriate vertical, whatever the time of year or economic cycle Delivers high intent customers Delivers advertisers high quality audiences that drive strong ROI. Our publishing websites reach 120 million consumers each month and span across many verticals including health and wellness, automotive, personal finance, travel and entertainment. Our search sites include Startpage, a private search engine, and info.com. We leverage our audience expansion capabilities to build audiences for a growing portfolio of applications. Our commitment to privacy At System1, we believe everyone has the right to control their data, protect their privacy, and be safe online. We operate the world’s most private search engine and a privacy-friendly browser. We see it as our duty to bring privacy solutions to market that can benefit from our privacy-focused expertise. We actively develop, invest in and acquire privacy services and products. For our owned & operated sites, including those we have acquired or in which we have invested, we practice a comprehensive approach to privacy, including: Honoring or improving upon the privacy policies of companies in which we acquire or invest Expanding feature sets and improving the user experience of products without compromising user privacy Marketing products to wider audiences while maintaining our commitment to user privacy